\u5168\u4f53\u30b5\u30de\u30ea\u30da\u30fc\u30b8\u3067\u306f\u3001\u30b5\u30a4\u30c8\u306e\u5065\u5eb7\u72b6\u614b<\/strong>\u3092\u4e00\u76ee\u3067\u628a\u63e1\u3067\u304d\u308b\u91cd\u8981\u6307\u6a19\u304c\u8868\u793a\u3055\u308c\u307e\u3059\u3002
3\u30f6\u6708\u9593\u306e\u30c7\u30fc\u30bf\u3067\u76f4\u8fd1\u306e\u30b5\u30de\u30ea\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30b5\u30a4\u30c8\u5168\u4f53\u3067\u3069\u306e\u304f\u3089\u3044\u306e\u30a2\u30af\u30bb\u30b9\u304c\u3042\u308b\u304b\u3084\u3001\u3069\u306e\u3088\u3046\u306a\u72b6\u614b\u3067\u3042\u308b\u304b\u3092\u5224\u65ad\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n

\n
\u6307\u6a19\u540d<\/th> \u8aac\u660e<\/th> \u76ee\u5b89\u5024<\/th><\/tr><\/thead>
\u7dcf\u30e6\u30fc\u30b6\u30fc\u6570<\/strong><\/td> \u671f\u9593\u5185\u306e\u8a2a\u554f\u30e6\u30cb\u30fc\u30af\u30e6\u30fc\u30b6\u30fc\u6570<\/td> \u524d\u6708\u6bd4+5%\u4ee5\u4e0a<\/td><\/tr>
\u65b0\u898f\u30e6\u30fc\u30b6\u30fc\u6570<\/strong><\/td> \u521d\u56de\u8a2a\u554f\u8005\u6570<\/td> \u7dcf\u30e6\u30fc\u30b6\u30fc\u306e40-60%<\/td><\/tr>
\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc\u6570<\/strong><\/td> \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u304c\u3042\u3063\u305f\u30e6\u30fc\u30b6\u30fc\u6570<\/td> \u7dcf\u30e6\u30fc\u30b6\u30fc\u306e80%\u4ee5\u4e0a<\/td><\/tr>
\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\/\u30e6\u30fc\u30b6\u30fc<\/strong><\/td> 1\u30e6\u30fc\u30b6\u30fc\u3042\u305f\u308a\u306e\u5e73\u5747\u30bb\u30c3\u30b7\u30e7\u30f3\u6570<\/td> 1.5-3.0<\/td><\/tr>
7\u65e5\u9593\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/strong><\/td> \u904e\u53bb7\u65e5\u9593\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/td> \u2013<\/td><\/tr>
28\u65e5\u9593\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/strong><\/td> \u904e\u53bb28\u65e5\u9593\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/td> \u2013<\/td><\/tr>
30\u65e5\u9593\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/strong><\/td> \u904e\u53bb30\u65e5\u9593\u306e\u30a2\u30af\u30c6\u30a3\u30d6\u30e6\u30fc\u30b6\u30fc<\/td> \u2013<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n\n\n
\u4e0b\u8a18\u306e\u753b\u50cf\u304c\u5b9f\u969b\u306e\u30ec\u30dd\u30fc\u30c8\u306b\u306a\u308a\u307e\u3059\u3002\u4e00\u90e8\u629c\u7c8b\u3057\u305f\u3082\u306e\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
3\u30f6\u6708\u9593\u3067\u306eGA4\u306e\u30c7\u30fc\u30bf\u3092\u95b2\u89a7\u3067\u304d\u308b\u753b\u9762\u306b\u306a\u308a\u307e\u3059\u30023\u30f6\u6708\u30b5\u30de\u30ea\u306f\u30b5\u30a4\u30c8\u306e\u5927\u304d\u306a\u72b6\u6cc1\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
\u5168\u4f53\u30b5\u30de\u30ea\u3067\u306f\u3001\u4e3b\u306b\u30e6\u30fc\u30b6\u30fc\u306e\u5c5e\u6027\u3092\u628a\u63e1\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n
\u6708\u5225\u30c7\u30fc\u30bf\u95a2\u9023<\/h3>\n\n\n\n
\u6708\u5225\u30c7\u30fc\u30bf\u306f\u3001\u5f53\u6708\u304b\u3089\u306e1\u5e74\u524d\u306e\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u30da\u30fc\u30b8\u4e0a\u90e8\u306e\u671f\u9593\u3092\u6307\u5b9a\u3059\u308b\u3053\u3068\u3067\u671f\u9593\u3092\u7d5e\u308a\u8fbc\u307f\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002
\u30c7\u30d0\u30a4\u30b9\u30ab\u30c6\u30b4\u30ea\u30fc\u3092\u9078\u629e\u3057\u3066\u3001\u30c7\u30d0\u30a4\u30b9\u5358\u4f4d\u3067\u306e\u63a8\u79fb\u3082\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
\u8868\u793a\u3055\u305b\u305f\u3044\u9805\u76ee\u306a\u3069\u306f\u3001\u72ec\u81ea\u306b\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u5404\u30ec\u30dd\u30fc\u30c8\u306e\u5206\u6790\u5168\u3066\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n
\u30a4\u30d9\u30f3\u30c8\u30fb\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5206\u6790\u95a2\u9023<\/h3>\n\n\n\n
\u6708\u5225\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\uff08\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\uff09\u30c7\u30d5\u30a9\u30eb\u30c8\u30c1\u30e3\u30cd\u30eb\u5206\u6790<\/h4>\n\n\n\n
\u30c7\u30d5\u30a9\u30eb\u30c8\u30c1\u30e3\u30cd\u30eb\u5206\u6790<\/strong>\u3067\u306f\u3001\u5404\u6d41\u5165\u30c1\u30e3\u30cd\u30eb\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8ca2\u732e\u5ea6\u3092\u8a73\u7d30\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n
\u4e3b\u8981\u30c1\u30e3\u30cd\u30eb\u5225\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u6570<\/strong><\/h4>\n\n\n
\n
\u30c1\u30e3\u30cd\u30eb<\/th> \u7279\u5fb4<\/th><\/tr><\/thead>
Direct<\/strong><\/td> \u6700\u3082\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u8ca2\u732e<\/td><\/tr>
Paid Search<\/strong><\/td> \u6709\u6599\u691c\u7d22\u306e\u9ad8\u3044\u52b9\u679c<\/td><\/tr>
Cross-network<\/strong><\/td> \u30af\u30ed\u30b9\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u7d4c\u7531<\/td><\/tr>
Organic Search<\/strong><\/td> \u81ea\u7136\u691c\u7d22\u6d41\u5165<\/td><\/tr>
Unassigned<\/strong><\/td> \u672a\u5206\u985e\u30c8\u30e9\u30d5\u30a3\u30c3\u30af<\/td><\/tr><\/tbody><\/table><\/figure>\n<\/div>\n\n\n
\u30ad\u30fc\u30a4\u30d9\u30f3\u30c8\u306f\u3001\u4e8b\u524d\u306bGA4\u3067\u8a2d\u5b9a\u3057\u305f\u30c7\u30fc\u30bf\u3092\u53c2\u7167\u3059\u308b\u306e\u3067\u4e8b\u524d\u306bGA4\u5074\u306e\u8a2d\u5b9a\u3092\u884c\u306a\u3063\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
\u6708\u5225\u306e\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30a4\u30d9\u30f3\u30c8\u306e\u96c6\u8a08\u30ec\u30dd\u30fc\u30c8\u3082\u7528\u610f\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u6708\u306e\u63a8\u79fb\u3092\u78ba\u8a8d\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u6708\u5225\u30c7\u30fc\u30bf\u3067\u6e1b\u5c11\u3057\u3066\u3044\u308b\u6708\u3084\u6642\u671f\u30b7\u30fc\u30ba\u30f3\u3067\u3069\u306e\u3088\u3046\u306a\u63a8\u79fb\u304c\u3042\u308b\u304b\u5206\u6790\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n
$\"\"$ <\/figure>\n\n\n\n
\u91cd\u8981\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u5206\u6790\u95a2\u9023<\/h3>\n\n\n\n
\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u95a2\u9023\u306e\u30c7\u30fc\u30bf\u306f\u3001\u6708\u6bce\u306e\u4ef6\u6570\u306e\u63a8\u79fb\u304b\u3089\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u7d4c\u8def\u307e\u3067\u3092\u8a2d\u5b9a\u3059\u308b\u5206\u6790\u3067\u304d\u308b\u30ec\u30dd\u30fc\u30c8\u306b\u306a\u308a\u307e\u3059\u3002\u30ec\u30dd\u30fc\u30c8\u306f\u8907\u6570\u306e\u30d1\u30bf\u30fc\u30f3\u3092\u60f3\u5b9a\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u5206\u6790\u304c\u5fc5\u8981\u306a\u30da\u30fc\u30b8\u306a\u3069\u3092\u9650\u5b9a\u7684\u306b\u5206\u6790\u3059\u308b\u3053\u3068\u3082\u53ef\u80fd\u3067\u3059\u3002<\/p>\n\n\n\n
\u307e\u305f\u3001\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3082\u5206\u6790\u3067\u304d\u308b\u3088\u3046\u306b\u30d5\u30a9\u30fc\u30de\u30c3\u30c8\u3068\u3057\u3066\u30ec\u30dd\u30fc\u30c8\u3092\u7528\u610f\u3057\u3066\u304a\u308a\u307e\u3059\u3002\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3067\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u6539\u5584\u306a\u3069\u306b\u3064\u306a\u304c\u308a\u307e\u3059\uff01<\/p>\n\n\n\n
\u30d5\u30a1\u30cd\u30eb\u5206\u6790\u306e\u6d3b\u7528<\/strong><\/h4>\n\n\n\n
STEP1 \u2192 STEP2 \u2192 STEP3<\/strong>\u306e3\u6bb5\u968e\u30d5\u30a1\u30cd\u30eb\u3067\u3001\u30e6\u30fc\u30b6\u30fc\u306e\u884c\u52d5\u9077\u79fb\u3092\u8a73\u7d30\u306b\u5206\u6790\u3067\u304d\u307e\u3059\u3002
\u30d5\u30a1\u30cd\u30eb\u3054\u3068\u306e\u30da\u30fc\u30b8\u8a2d\u5b9a\u306f\u5225\u9014\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n\n\n\n
\u304a\u554f\u3044\u5408\u308f\u305b\u30d5\u30a1\u30cd\u30eb\u4f8b\uff1a\nSTEP1: \u30b5\u30a4\u30c8\u8a2a\u554f (238,957\u30e6\u30fc\u30b6\u30fc)\nSTEP2: \u30d5\u30a9\u30fc\u30e0\u30da\u30fc\u30b8\u5230\u9054 (\u63a8\u79fb\u7387\u7b97\u51fa)\nSTEP3: \u9001\u4fe1\u5b8c\u4e86 (\u6700\u7d42\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3)<\/code><\/pre>\n\n\n\n\u30d5\u30a1\u30a4\u30eb\u3054\u3068\u306e\u30da\u30fc\u30b8\u8a2d\u5b9a\u3092\u3057\u306a\u3051\u308c\u3070\u8a08\u6e2c\u3059\u308b\u3053\u3068\u306f\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n\n\n\n \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/strong>\u5206\u6790<\/h4>\n\n\n\n\u5404\u753b\u9762\u3078\u306e\u63a8\u79fb\u306f\u3001Looker stuedio\u5074\u306e\u8a2d\u5b9a\u304c\u5fc5\u8981\u306b\u306a\u308a\u307e\u3059\u3002\u4e00\u5ea6\u8a2d\u5b9a\u3059\u308b\u3068\u6bce\u56de\u5909\u66f4\u3059\u308b\u5fc5\u8981\u306f\u3042\u308a\u307e\u305b\u3093\u3002<\/p>\n\n\n\n <\/figure>\n\n\n\n\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3<\/strong>\u5206\u6790<\/h4>\n\n\n\n\u5c0f\u3055\u306a\uff08\u30de\u30a4\u30af\u30ed\uff09\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30dd\u30a4\u30f3\u30c8\u3092\u8a2d\u5b9a\u3059\u308b\u3053\u3068\u3067\u3001\u6539\u5584\u70b9\u3092\u8a73\u7d30\u306b\u7279\u5b9a\u3067\u304d\u307e\u3059\u3002 \u304a\u554f\u3044\u5408\u308f\u305b\u307e\u3067\u306b\u3069\u3053\u306e\u30da\u30fc\u30b8\u3092\u898b\u3066\u3082\u3089\u3046\u3053\u3068\u30671\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3068\u3059\u308b\u306a\u3069\u306e\u5b9a\u7fa9\u3092\u6c7a\u3081\u3066\u304a\u304d\u3001\u8a2d\u5b9a\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n\n\n\n <\/figure>\n\n\n\n<\/figure>\n\n\n\n\u3069\u306e\u3088\u3046\u306a\u30e6\u30fc\u30b6\u30fc\u5c5e\u6027\u306e\u4eba\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3057\u3066\u3044\u308b\u304b\u3092\u5206\u6790\u3059\u308b\u3053\u3068\u3082\u3067\u304d\u307e\u3059\u3002\u5e83\u544a\u3084\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u30de\u30c3\u30c1\u3057\u3066\u3044\u308b\u304b\u3084\u4eca\u5f8c\u306e\u65bd\u7b56\u306b\u5bfe\u3057\u3066\u306e\u30da\u30eb\u30bd\u30ca\u306e\u30c7\u30fc\u30bf\u3068\u3057\u3066\u3082\u6d3b\u7528\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/span><\/strong><\/p>\n\n\n\n \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7d4c\u8def\u56f3\u5206\u6790<\/h3>\n\n\n\n\u7d4c\u8def\u56f3\u6a5f\u80fd<\/strong>\u3067\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u304c\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306b\u81f3\u308b\u307e\u3067\u306e\u6d41\u308c\u3092\u8996\u899a\u7684\u306b\u628a\u63e1\u3067\u304d\u307e\u3059\u3002 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\u5206\u6790\u3057\u305f\u3044Web\u30b5\u30a4\u30c8\u306bGA4\u306e\u30c8\u30e9\u30c3\u30ad\u30f3\u30b0\u30b3\u30fc\u30c9\u304c\u8a2d\u7f6e\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3002GA4\u30d7\u30ed\u30d1\u30c6\u30a3\u306b\u5bfe\u3057\u3066\u300c\u95b2\u89a7\u8005\u300d\u4ee5\u4e0a\u306e\u6a29\u9650\u3092\u6301\u3064Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u30ed\u30b0\u30a4\u30f3\u3057\u3066\u3044\u308b\u3053\u3068\u3002<\/p>\n\n\n\n \u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u5074\u306e\u6761\u4ef6\uff1a<\/strong> \u5206\u6790\u3057\u305f\u3044Web\u30b5\u30a4\u30c8\u304c\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306b\u767b\u9332\uff08\u30d7\u30ed\u30d1\u30c6\u30a3\u8ffd\u52a0\uff09\u3055\u308c\u3066\u3044\u308b\u3053\u3068\u3002\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306b\u5bfe\u3057\u3066\u300c\u6240\u6709\u8005\u300d\u307e\u305f\u306f\u300c\u30d5\u30eb\u300d\u6a29\u9650\u3092\u6301\u3064Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u30ed\u30b0\u30a4\u30f3\u3057\u3066\u3044\u308b\u3053\u3068\u3002<\/p>\n\n\n\n Looker Studio\u5074\u306e\u6761\u4ef6\uff1a<\/strong> Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3092\u6301\u3063\u3066\u3044\u308b\u3053\u3068\uff08Looker Studio\u306f\u7121\u6599\u3067\u5229\u7528\u53ef\u80fd\uff09\u3002\u4e0a\u8a18\u306eGA4\u30fb\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306e\u6a29\u9650\u3092\u6301\u3064\u30a2\u30ab\u30a6\u30f3\u30c8\u3068\u540c\u3058Google\u30a2\u30ab\u30a6\u30f3\u30c8\u3067\u3042\u308b\u3053\u3068\u3002<\/p>\n\n\n\n\u8a2d\u5b9a\u306e\u6d41\u308c<\/h3>\n\n\n\n\u30b9\u30c6\u30c3\u30d71\uff1a\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u3092\u30b3\u30d4\u30fc\u3059\u308b<\/strong> \u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u3057\u305f\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u306eURL\u3092\u958b\u304d\u3001Looker Studio\u306e\u300c\u30b3\u30d4\u30fc\u3092\u4f5c\u6210\u300d\u6a5f\u80fd\u3092\u4f7f\u3063\u3066\u81ea\u5206\u306e\u30a2\u30ab\u30a6\u30f3\u30c8\u306b\u30b3\u30d4\u30fc\u3057\u307e\u3059\u3002<\/p>\n\n\n\n \u30b9\u30c6\u30c3\u30d72\uff1aGA4\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u63a5\u7d9a\u3059\u308b<\/strong> \u30b3\u30d4\u30fc\u3057\u305f\u30ec\u30dd\u30fc\u30c8\u306e\u300c\u30ea\u30bd\u30fc\u30b9 \u2192 \u65e2\u5b58\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u306e\u7ba1\u7406\u300d\u304b\u3089\u3001GA4\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u81ea\u5206\u306eGA4\u30d7\u30ed\u30d1\u30c6\u30a3\u306b\u5dee\u3057\u66ff\u3048\u307e\u3059\u3002\u30d7\u30ed\u30d1\u30c6\u30a3\u4e00\u89a7\u304b\u3089\u8a72\u5f53\u3059\u308b\u3082\u306e\u3092\u9078\u629e\u3057\u300c\u8ffd\u52a0\u300d\u3092\u30af\u30ea\u30c3\u30af\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n \u30b9\u30c6\u30c3\u30d73\uff1a\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u63a5\u7d9a\u3059\u308b<\/strong> \u540c\u69d8\u306b\u3001\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3082\u81ea\u5206\u306e\u30d7\u30ed\u30d1\u30c6\u30a3\u306b\u5dee\u3057\u66ff\u3048\u307e\u3059\u3002\u30d7\u30ed\u30d1\u30c6\u30a3\u306eURL\uff08\u30c9\u30e1\u30a4\u30f3\u307e\u305f\u306fURL\u30d7\u30ec\u30d5\u30a3\u30c3\u30af\u30b9\uff09\u304c\u4e00\u81f4\u3057\u3066\u3044\u308b\u3053\u3068\u3092\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n \u30b9\u30c6\u30c3\u30d74\uff1a\u30c7\u30fc\u30bf\u306e\u8868\u793a\u3092\u78ba\u8a8d\u3059\u308b<\/strong> \u3059\u3079\u3066\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u63a5\u7d9a\u3057\u305f\u3089\u3001\u5404\u30da\u30fc\u30b8\u306e\u30b0\u30e9\u30d5\u3084\u8868\u306b\u30c7\u30fc\u30bf\u304c\u6b63\u3057\u304f\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3057\u307e\u3059\u3002\u8868\u793a\u3055\u308c\u306a\u3044\u5834\u5408\u306f\u5f8c\u8ff0\u306e\u300c\u3088\u304f\u3042\u308b\u554f\u984c\u3068\u89e3\u6c7a\u65b9\u6cd5\u300d\u3092\u53c2\u7167\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n\uff08\u53c2\u8003\uff1aLooker Studio\u3067\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u63a5\u7d9a\u3059\u308b\u65b9\u6cd5 \u2013 Google\u516c\u5f0f\u30d8\u30eb\u30d7<\/a>\uff09<\/p>\n\n\n\n <\/figure>\n\n\n\n<\/i>\u3088\u304f\u3042\u308b\u554f\u984c\u3068\u89e3\u6c7a\u65b9\u6cd5<\/span><\/span><\/h2>\n\n\n\n\n\u30c7\u30fc\u30bf\u304c\u8868\u793a\u3055\u308c\u306a\u3044<\/strong><\/dt>\u30b0\u30e9\u30d5\u304c\u7a7a\u767d\u3067\u8868\u793a\u3055\u308c\u308b \u6570\u5024\u304c0\u306b\u306a\u3063\u3066\u3044\u308b \u30a8\u30e9\u30fc\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u308b \u8a2d\u5b9a\u3057\u3066\u3044\u308b\u30d5\u30a3\u30eb\u30bf\u306e\u30c7\u30fc\u30bf\u304c\u306a\u3044\u306a\u3069\u304c\u539f\u56e0\u3067\u8868\u793a\u3055\u308c\u306a\u3044\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002 \u30a8\u30e9\u30fc\u30e1\u30c3\u30bb\u30fc\u30b8\u304c\u8868\u793a\u3055\u308c\u3066\u3044\u308b\u5834\u5408\u306f\u30a8\u30e9\u30fc\u81ea\u4f53\u3092\u89e3\u6d88\u3059\u308b\u5fc5\u8981\u304c\u3042\u308a\u307e\u3059\u3002<\/dd><\/dl>\n\n\n\n\u30b0\u30e9\u30d5\u304c\u66f4\u65b0\u3055\u308c\u306a\u3044<\/strong><\/dt>Step 1: \u5f37\u5236\u518d\u8aad\u307f\u8fbc\u307f \u2192 Ctrl + Shift + R\uff08Windows\uff09\/ Cmd + Shift + R\uff08Mac\uff09 Step 2: \u30c7\u30fc\u30bf\u66f4\u65b0\u306e\u5b9f\u884c \u2192 \u30ec\u30dd\u30fc\u30c8\u53f3\u4e0a\u306e\u300c\u30c7\u30fc\u30bf\u3092\u66f4\u65b0\u300d\u30dc\u30bf\u30f3\u3092\u30af\u30ea\u30c3\u30af Step 3: GA4\u30c7\u30fc\u30bf\u306e\u9045\u5ef6\u78ba\u8a8d \u2192 GA4\u5074\u306e\u30c7\u30fc\u30bf\u51e6\u7406\u5b8c\u4e86\u3092\u5f85\u3064\uff08\u901a\u5e3824-48\u6642\u9593\uff09<\/dd><\/dl>\n\n\n\n\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u304c\u9045\u3044<\/strong><\/dt> 1. \u671f\u9593\u3092\u77ed\u7e2e\u3059\u308b \u2192 \u904e\u53bb30\u65e5\u4ee5\u5185\u306b\u9650\u5b9a 2. \u30d5\u30a3\u30eb\u30bf\u30fc\u3092\u7c21\u7565\u5316 \u2192 \u8907\u6570\u6761\u4ef6\u3092\u5358\u4e00\u6761\u4ef6\u306b\u5909\u66f4 3. \u4e0d\u8981\u306a\u30b0\u30e9\u30d5\u3092\u975e\u8868\u793a \u2192 \u5fc5\u8981\u306a\u5206\u6790\u306e\u307f\u8868\u793a 4. \u30d6\u30e9\u30a6\u30b6\u30ad\u30e3\u30c3\u30b7\u30e5\u30af\u30ea\u30a2 \u2192 \u5b9a\u671f\u7684\u306a\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u5b9f\u65bd<\/dd><\/dl>\n<\/div><\/div>\n\n\n\n<\/i>\u3088\u304f\u3042\u308b\u8cea\u554f<\/span><\/span><\/h2>\n\n\n\n\u8a2d\u5b9a\u30fb\u6280\u8853\u95a2\u9023<\/h3>\n\n\n\n\nGA4\u3068\u306e\u9023\u643a\u304c\u3067\u304d\u307e\u305b\u3093<\/strong><\/dt> \u4ee5\u4e0b\u306e\u624b\u9806\u3067\u78ba\u8a8d\u3057\u3066\u304f\u3060\u3055\u3044\uff1a 1. GA4\u30d7\u30ed\u30d1\u30c6\u30a3\u306e\u6a29\u9650\uff08\u95b2\u89a7\u8005\u4ee5\u4e0a\uff09 2. Looker Studio\u306e\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u8a2d\u5b9a 3. Google\u30a2\u30ab\u30a6\u30f3\u30c8\u306e\u4e00\u81f4\u78ba\u8a8d<\/dd><\/dl>\n\n\n\nSearch Console\u306e\u30c7\u30fc\u30bf\u304c\u8868\u793a\u3055\u308c\u307e\u305b\u3093<\/strong><\/dt> Search Console\u9023\u643a\u306e\u78ba\u8a8d\uff1a 1. \u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306e\u6a29\u9650\u8a2d\u5b9a 2. \u30d7\u30ed\u30d1\u30c6\u30a3URL\u306e\u4e00\u81f4 3. \u30c7\u30fc\u30bf\u671f\u9593\u306e\u8a2d\u5b9a\uff08\u904e\u53bb16\u30f6\u6708\u4ee5\u5185\uff09<\/dd><\/dl>\n<\/div><\/div>\n\n\n\n\u5206\u6790\u30fb\u6d3b\u7528\u95a2\u9023<\/h3>\n\n\n\n\n\u3069\u306e\u6307\u6a19\u3092\u91cd\u8996\u3059\u3079\u304d\u3067\u3059\u304b\uff1f<\/strong><\/dt> \u696d\u7a2e\u5225\u306e\u91cd\u8981\u6307\u6a19\uff1a \u30fbEC: \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001\u5e73\u5747\u6ce8\u6587\u984d \u30fbBtoB: \u30ea\u30fc\u30c9\u6570\u3001MQL\u7387\u3001CAC \u30fb\u30e1\u30c7\u30a3\u30a2: PV\u3001\u6ede\u5728\u6642\u9593\u3001\u56de\u904a\u7387<\/dd><\/dl>\n\n\n\n\u30c7\u30fc\u30bf\u306e\u7cbe\u5ea6\u306f\u3069\u306e\u7a0b\u5ea6\u3067\u3059\u304b\uff1f<\/strong><\/strong><\/dt> GA4\u306e\u7279\u6027\uff1a \u30fb\u30b5\u30f3\u30d7\u30ea\u30f3\u30b0\u306e\u5f71\u97ff\uff08\u5927\u91cf\u30c7\u30fc\u30bf\u6642\uff09 \u30fb\u30d7\u30e9\u30a4\u30d0\u30b7\u30fc\u4fdd\u8b77\u306b\u3088\u308b\u5236\u9650 \u30fb\u30ea\u30a2\u30eb\u30bf\u30a4\u30e0\u6027\uff0824-48\u6642\u9593\u306e\u9045\u5ef6\uff09<\/dd><\/dl>\n<\/div><\/div>\n\n\n\n\u904b\u7528\u30fb\u30e1\u30f3\u30c6\u30ca\u30f3\u30b9\u95a2\u9023<\/h3>\n\n\n\n\n\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u3092\u8907\u6570\u8a2d\u5b9a\u3057\u305f\u3044<\/strong><\/dt> \u30ab\u30b9\u30bf\u30e0\u8a2d\u5b9a\u306e\u624b\u9806\uff1a 1. GA4\u3067\u65b0\u3057\u3044\u30ab\u30b9\u30bf\u30e0\u30a4\u30d9\u30f3\u30c8\u3092\u5b9a\u7fa9 2. Looker Studio\u3067\u30c7\u30fc\u30bf\u30bd\u30fc\u30b9\u3092\u66f4\u65b0 3. \u65b0\u3057\u3044\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30da\u30fc\u30b8\u3092\u8907\u88fd 4. \u30a4\u30d9\u30f3\u30c8\u6761\u4ef6\u3092\u65b0\u3057\u3044\u30a4\u30d9\u30f3\u30c8\u306b\u5909\u66f4<\/dd><\/dl>\n\n\n\n\u7d4c\u8def\u56f3\u304c\u8907\u96d1\u3059\u304e\u3066\u8aad\u3081\u307e\u305b\u3093<\/strong><\/dt> \u7c21\u7565\u5316\u306e\u65b9\u6cd5\uff1a 1. \u4e3b\u8981\u306a\u6d41\u5165\u6e90\u306e\u307f\u306b\u30d5\u30a3\u30eb\u30bf\u30fc\u8a2d\u5b9a 2. \u671f\u9593\u3092\u77ed\u7e2e\u3057\u3066 \u30c7\u30fc\u30bf\u3092\u7d5e\u308a\u8fbc\u307f 3. \u6700\u4f4e\u95be\u5024\u3092\u8a2d\u5b9a\u3057\u3066\u5c0f\u3055\u306a\u6d41\u308c\u3092\u9664\u5916 4. \u6bb5\u968e\u7684\u306b\u8a73\u7d30\u5206\u6790\u3092\u5b9f\u65bd<\/dd><\/dl>\n\n\n\n\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u540d\u304c\u6587\u5b57\u5316\u3051\u3057\u3066\u3044\u307e\u3059<\/strong><\/dt> \u547d\u540d\u898f\u5247\u306e\u7d71\u4e00\uff1a 1. \u82f1\u6570\u5b57\u30fb\u30cf\u30a4\u30d5\u30f3\u306e\u307f\u3092\u4f7f\u7528 2. UTM\u30d1\u30e9\u30e1\u30fc\u30bf\u306e\u7d71\u4e00\u30eb\u30fc\u30eb\u7b56\u5b9a 3. \u65e2\u5b58\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u306e\u4e00\u62ec\u4fee\u6b63 4. \u30c1\u30fc\u30e0\u5185\u3067\u306e\u547d\u540d\u898f\u5247\u5171\u6709<\/dd><\/dl>\n<\/div><\/div>\n\n\n\n\u4e0a\u8a18\u306b\u8a18\u8f09\u306e\u30a8\u30e9\u30fc\u306e\u8a73\u3057\u3044\u5bfe\u5fdc\u65b9\u6cd5\u3082\u89e3\u8aac\u3057\u3066\u304a\u3044\u308b\u30da\u30fc\u30b8\u304c\u3042\u308a\u307e\u3059\u306e\u3067\u53c2\u8003\u306b\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\t\t \n\t\t\t\n\t\t\t<\/span>\n\t\t\t\n\t\t\t\t2025\u5e742\u67081\u65e5<\/time>\t\t\t\t\u3010\u3059\u3050\u89e3\u6c7a\u3011\u30c7\u30fc\u30bf\u30dd\u30fc\u30bf\u30eb\uff08\u65e7Looker Studio\uff09\u30a8\u30e9\u30fc\u5bfe\u51e6\u6cd5\uff5c\u3088\u304f\u3042\u308b10\u306e\u554f\u984c\u3068\u89e3\u6c7a\u624b\u9806<\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\n\n\n<\/i>\u307e\u3068\u3081<\/span><\/span><\/h2>\n\n\n\n\u3053\u306eGA4 & SC\u5206\u6790\u30ec\u30dd\u30fc\u30c8\u3092\u6d3b\u7528\u3059\u308b\u3053\u3068\u3067\u3001Web\u30b5\u30a4\u30c8\u306e\u30d1\u30d5\u30a9\u30fc\u30de\u30f3\u30b9\u3092\u5305\u62ec\u7684\u306b\u628a\u63e1<\/strong>\u3057\u3001\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u306a\u610f\u601d\u6c7a\u5b9a<\/strong>\u3092\u5b9f\u73fe\u3067\u304d\u307e\u3059\u3002<\/p>\n\n\n\n\u6210\u529f\u306e\u305f\u3081\u306e5\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/h3>\n\n\n\n1. \u6bb5\u968e\u7684\u306a\u5206\u6790\u30a2\u30d7\u30ed\u30fc\u30c1<\/strong><\/h4>\n\n\n\nLevel 1: \u5168\u4f53\u30b5\u30de\u30ea\u3067\u5065\u5eb7\u72b6\u614b\u628a\u63e1\nLevel 2: \u671f\u9593\u5225\u5206\u6790\u3067\u30c8\u30ec\u30f3\u30c9\u78ba\u8a8d \nLevel 3: \u30c1\u30e3\u30cd\u30eb\u5225\u5206\u6790\u3067\u6d41\u5165\u6700\u9069\u5316\nLevel 4: \u30e6\u30fc\u30b6\u30fc\u5c5e\u6027\u5206\u6790\u3067\u30bf\u30fc\u30b2\u30c6\u30a3\u30f3\u30b0\u7cbe\u5ea6\u5411\u4e0a\nLevel 5: \u30de\u30a4\u30af\u30edCV\u5206\u6790\u3067\u8a73\u7d30\u6539\u5584<\/code><\/pre>\n\n\n\n2. \u9069\u5207\u306a\u6307\u6a19\u8a2d\u5b9a\u3068KPI\u7ba1\u7406<\/strong><\/h4>\n\n\n\n\u30fb\u4e8b\u696d\u76ee\u6a19\u3068\u9023\u52d5\u3057\u305fKPI\u8a2d\u5b9a\n\u30fb\u30de\u30af\u30ed\u30fb\u30de\u30a4\u30af\u30ed\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u306e\u4e21\u7acb\n\u30fb\u696d\u754c\u30d9\u30f3\u30c1\u30de\u30fc\u30af\u3068\u306e\u6bd4\u8f03\n\u30fbSMART\u539f\u5247\u306b\u57fa\u3065\u304f\u76ee\u6a19\u5024\u8a2d\u5b9a<\/code><\/pre>\n\n\n\n3. \u5b9a\u671f\u7684\u306a\u30e2\u30cb\u30bf\u30ea\u30f3\u30b0\u4f53\u5236<\/strong><\/h4>\n\n\n\n\u65e5\u6b21: \u4e3b\u8981KPI\u30fb\u7570\u5e38\u5024\u306e\u78ba\u8a8d\n\u9031\u6b21: \u30c8\u30ec\u30f3\u30c9\u5206\u6790\u30fb\u7af6\u5408\u6bd4\u8f03\n\u6708\u6b21: \u8a73\u7d30\u5206\u6790\u30fb\u65bd\u7b56\u52b9\u679c\u6e2c\u5b9a\n\u56db\u534a\u671f: \u6226\u7565\u898b\u76f4\u3057\u30fb\u4e88\u7b97\u914d\u5206<\/code><\/pre>\n\n\n\n4. \u30a2\u30af\u30b7\u30e7\u30f3\u6307\u5411\u306e\u5206\u6790<\/strong><\/h4>\n\n\n\n\u30fb\u5206\u6790\u7d50\u679c\u306e\u5177\u4f53\u7684\u65bd\u7b56\u5316\n\u30fbA\/B\u30c6\u30b9\u30c8\u306b\u3088\u308b\u52b9\u679c\u691c\u8a3c\n\u30fbPDCA\u30b5\u30a4\u30af\u30eb\u306e\u9ad8\u901f\u5316\n\u30fbROI\u5411\u4e0a\u306b\u3064\u306a\u304c\u308b\u512a\u5148\u9806\u4f4d\u4ed8\u3051<\/code><\/pre>\n\n\n\n5. \u30c1\u30fc\u30e0\u5168\u4f53\u3067\u306e\u6d3b\u7528\u4fc3\u9032<\/strong><\/h4>\n\n\n\n\u30fb\u30ec\u30dd\u30fc\u30c8\u5171\u6709\u306e\u4ed5\u7d44\u307f\u5316\n\u30fb\u5404\u90e8\u7f72\u5411\u3051\u306e\u30ab\u30b9\u30bf\u30de\u30a4\u30ba\n\u30fb\u5b9a\u671f\u7684\u306a\u52c9\u5f37\u4f1a\u30fb\u632f\u308a\u8fd4\u308a\n\u30fb\u30c7\u30fc\u30bf\u30ea\u30c6\u30e9\u30b7\u30fc\u306e\u5411\u4e0a<\/code><\/pre>\n\n\n\n\u30ec\u30dd\u30fc\u30c8\u6d3b\u7528\u306b\u3088\u308b\u671f\u5f85\u52b9\u679c<\/h3>\n\n\n\n \u77ed\u671f\u52b9\u679c\uff081-3\u30f6\u6708\uff09<\/strong><\/h4>\n\n\n\n\n\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u65bd\u7b56\u306e\u52b9\u679c\u6e2c\u5b9a\u7cbe\u5ea6\u5411\u4e0a<\/li>\n\n\n\n \u7121\u99c4\u306a\u5e83\u544a\u8cbb\u7528\u306e\u524a\u6e1b\uff08\u5e73\u574715-25%\uff09<\/li>\n\n\n\n \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u306e\u6539\u5584\uff08\u5e73\u574710-20%\uff09<\/li>\n<\/ul>\n\n\n\n\u4e2d\u671f\u52b9\u679c\uff083-12\u30f6\u6708\uff09<\/strong><\/h4>\n\n\n\n\n\u30e6\u30fc\u30b6\u30fc\u4f53\u9a13\u306e\u8cea\u7684\u5411\u4e0a<\/li>\n\n\n\n \u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8\uff08CAC\uff09\u306e\u6700\u9069\u5316<\/li>\n\n\n\n \u30ea\u30d4\u30fc\u30c8\u7387\u30fbLTV\u306e\u5411\u4e0a<\/li>\n<\/ul>\n\n\n\n\u9577\u671f\u52b9\u679c\uff0812\u30f6\u6708\u4ee5\u4e0a\uff09<\/strong><\/h4>\n\n\n\n\n\u30c7\u30fc\u30bf\u30c9\u30ea\u30d6\u30f3\u7d44\u7e54\u6587\u5316\u306e\u5b9a\u7740<\/li>\n\n\n\n \u7af6\u5408\u512a\u4f4d\u6027\u306e\u78ba\u7acb<\/li>\n\n\n\n \u6301\u7d9a\u7684\u306a\u6210\u9577\u57fa\u76e4\u306e\u69cb\u7bc9<\/li>\n<\/ul>\n\n\n\n\u3010\u5168\u3066\u7121\u6599\u30ec\u30dd\u30fc\u30c8\u3011\u5f53\u30b5\u30a4\u30c8\u3067GA4\u30fb\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306a\u3069\u306e\u7121\u6599\u30ec\u30dd\u30fc\u30c8\u3092\u914d\u5e03\u3057\u3066\u304a\u308a\u307e\u3059\u306e\u3067\u3001\u4e0b\u8a18\u306e\u30ec\u30dd\u30fc\u30c8\u4e00\u89a7\u30da\u30fc\u30b8\u304b\u3089\u3054\u5229\u7528\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\t\t \n\t\t\t\n\t\t\t<\/span>\n\t\t\t\n\t\t\t\t2024\u5e748\u670824\u65e5<\/time>\t\t\t\tLooker Studio\u306e\u30ec\u30dd\u30fc\u30c8\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8\u63d0\u4f9b\uff5cGA4\u30fb\u30b5\u30fc\u30c1\u30b3\u30f3\u30bd\u30fc\u30eb\u306a\u3069\u7121\u6599\u30ec\u30dd\u30fc\u30c8\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/span>\n\t\t\t\t\t\t\t<\/div>\n\t\t\t<\/a>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div><\/div>\n\n\n\u6b21\u306e\u30b9\u30c6\u30c3\u30d7<\/h3>\n\n\n\n\u3053\u306e\u30de\u30cb\u30e5\u30a2\u30eb\u3092\u53c2\u8003\u306b\u3001GA4 & SC\u5206\u6790\u30ec\u30dd\u30fc\u30c8<\/strong>\u3092\u6700\u5927\u9650\u6d3b\u7528\u3057\u3001\u7d99\u7d9a\u7684\u306aWeb\u30b5\u30a4\u30c8\u6539\u5584\u3092\u5b9f\u73fe\u3057\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n\n\n\n\u63a8\u5968\u30a2\u30af\u30b7\u30e7\u30f3<\/strong><\/h4>\n\n\n\n\n\u4eca\u3059\u3050<\/strong>: \u5168\u4f53\u30b5\u30de\u30ea\u3067\u73fe\u72b6\u628a\u63e1<\/li>\n\n\n\n \u4eca\u9031<\/strong>: \u8ab2\u984c\u306e\u512a\u5148\u9806\u4f4d\u4ed8\u3051<\/li>\n\n\n\n \u4eca\u6708<\/strong>: \u5177\u4f53\u7684\u6539\u5584\u65bd\u7b56\u306e\u5b9f\u65bd<\/li>\n\n\n\n\u7d99\u7d9a<\/strong>: \u5b9a\u671f\u7684\u306a\u52b9\u679c\u6e2c\u5b9a\u3068\u6700\u9069\u5316<\/li>\n<\/ol>\n\n\n\n\u3010\u6280\u8853\u7528\u8a9e\u96c6\u3011<\/h3>\n\n\n\n\nGA4\uff08Google Analytics 4\uff09<\/strong>: Google\u306e\u6700\u65b0Web\u89e3\u6790\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0<\/li>\n\n\n\n CTR\uff08Click Through Rate\uff09<\/strong>: \u30af\u30ea\u30c3\u30af\u7387\u3001\u30a4\u30f3\u30d7\u30ec\u30c3\u30b7\u30e7\u30f3\u6570\u306b\u5bfe\u3059\u308b\u30af\u30ea\u30c3\u30af\u6570\u306e\u5272\u5408<\/li>\n\n\n\n CVR\uff08Conversion Rate\uff09<\/strong>: \u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u7387\u3001\u8a2a\u554f\u8005\u306b\u5bfe\u3059\u308b\u6210\u679c\u9054\u6210\u8005\u306e\u5272\u5408<\/li>\n\n\n\n CAC\uff08Customer Acquisition Cost\uff09<\/strong>: \u9867\u5ba2\u7372\u5f97\u30b3\u30b9\u30c8<\/li>\n\n\n\n LTV\uff08Life Time Value\uff09<\/strong>: \u9867\u5ba2\u751f\u6daf\u4fa1\u5024<\/li>\n\n\n\n UTM\uff08Urchin Tracking Module\uff09<\/strong>: \u6d41\u5165\u5143\u7279\u5b9a\u306e\u305f\u3081\u306e\u30d1\u30e9\u30e1\u30fc\u30bf<\/li>\n\n\n\n \u30b5\u30f3\u30ad\u30fc\u30c0\u30a4\u30a2\u30b0\u30e9\u30e0<\/strong>: \u30d5\u30ed\u30fc\u306e\u5927\u304d\u3055\u3092\u7dda\u306e\u592a\u3055\u3067\u8868\u73fe\u3059\u308b\u56f3\u8868<\/li>\n\n\n\n \u30a8\u30f3\u30b2\u30fc\u30b8\u30e1\u30f3\u30c8\u7387<\/strong>: \u30e6\u30fc\u30b6\u30fc\u304c\u30b5\u30a4\u30c8\u306b\u3069\u306e\u7a0b\u5ea6\u95a2\u4e0e\u3057\u3066\u3044\u308b\u304b\u3092\u793a\u3059\u6307\u6a19<\/li>\n\n\n\n\u30a2\u30c8\u30ea\u30d3\u30e5\u30fc\u30b7\u30e7\u30f3<\/strong>: \u6210\u679c\u306b\u5bfe\u3059\u308b\u5404\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u306e\u8ca2\u732e\u5ea6\u8a55\u4fa1<\/li>\n<\/ul>\n\n\n\n\u69d8\u3005\u306a\u30ec\u30dd\u30fc\u30c8\u3092\u53d6\u308a\u6271\u3063\u3066\u304a\u308a\u307e\u3059\u3002\u7528\u9014\u3084\u30b7\u30fc\u30f3\u306b\u5408\u308f\u305b\u3066\u3001\u6700\u9069\u306a\u30ec\u30dd\u30fc\u30c8\u3092\u4f7f\u3063\u3066\u3044\u305f\u3060\u304f\u3053\u3068\u3067\u3001\u65e5\u3005\u306e\u30ec\u30dd\u30fc\u30c8\u4f5c\u6210\u3084\u30c7\u30fc\u30bf\u5206\u6790\u306e\u304a\u5f79\u306b\u7acb\u3061\u307e\u3059\uff01 \u30ec\u30dd\u30fc\u30c8\u4e00\u89a7\u306f\u3053\u3061\u3089<\/a><\/p>\n<\/div><\/div>\n\n\n \n \n \ud83d\udcca GA4\u306e\u8a2d\u5b9a\u3001\u30d7\u30ed\u306b\u7121\u6599\u3067\u30c1\u30a7\u30c3\u30af\u3057\u3066\u3082\u3089\u3044\u307e\u305b\u3093\u304b\uff1f\n <\/h3>\n \n Looker Studio\u3067\u6b63\u78ba\u306a\u30ec\u30dd\u30fc\u30c8\u3092\u4f5c\u308b\u306b\u306f\u3001GA4\u306e\u8a2d\u5b9a\u304c\u6b63\u3057\u3044\u3053\u3068\u304c\u5927\u524d\u63d0\u3067\u3059\u3002\n <\/p>\n \n CV\u8a08\u6e2c\u304c\u6b63\u3057\u304f\u52d5\u4f5c\u3057\u3066\u3044\u308b\u304b\u4e0d\u5b89<\/li>\n GA4\u3068Looker Studio\u306e\u6570\u5024\u304c\u30ba\u30ec\u308b<\/li>\n \u3069\u306e\u6d41\u5165\u7d4c\u8def\u304c\u672c\u5f53\u306b\u6210\u679c\u306b\u8ca2\u732e\u3057\u3066\u3044\u308b\u304b\u5206\u304b\u3089\u306a\u3044<\/li>\n <\/ul>\n \n InnoMark\u306eGA4\u7121\u6599\u8a3a\u65ad<\/strong>\u3067\u306f\u3001\u30d7\u30ed\u306e\u30a2\u30ca\u30ea\u30b9\u30c8\u304c\u5fa1\u793e\u306eGA4\u30c7\u30fc\u30bf\u3092\u5206\u6790\u3057\u3001\n \u6539\u5584\u63d0\u6848\u30ec\u30dd\u30fc\u30c8\uff0812P\uff09\uff0bLooker Studio\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/strong>\u3092\u7121\u6599\u3067\u304a\u5c4a\u3051\u3057\u307e\u3059\u3002\n <\/p>\n \n \n 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